Augmented Reality, Immersive Tech, 3D and more!

Posts tagged are2011

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The most impressive technical solution does not equate to the best user experience; locative precision does not equal emotional resonance; smoothly blended desktop flythroughs are not the same as a compelling human experience. I don’t care if your system has centimeter-level camera pose estimation or a 20 meter uncertainty zone; if you’re doing AR from a technology-centered agenda instead of a human-centered motivation, you’re doing it wrong.
Our very own Gene Becker on the topic of “Weak” vs. “Strong” AR. Read the rest of his post on the Layar Blog!

Filed under ar layar gene becker are2011 blaise aguera y arcas weak strong augmented reality user experience UX UI tech blog