Layar

Augmented Cinema Helps You “Meet Your Stranger”

Our friend Sander Veenhof is at it again with a promotion for the IFFR International Film Festival Rotterdam. Check it out!

Meet Your Stranger is a DIY ‘film’. You play the starring role in a real life movie! Check in, choose a character and meet your opponent through a secret character in the public space. The scene you play improvising. Use your smartphone as a prompter. This really comes to life with a virtual scene in Augmented Reality.

We’ve been working on a new project for several months, and now it’s finally available!* Head on over to Stiktu.com to check it out.

*select European countries only, for now.

Layar 6.0 including Vision is now available in the App Store, just in time for iPhone users to experience the awesome AR content in the latest issue of LINDA. magazine.

LINDA., the largest women’s glossy in the Netherlands, partnered with Layar to create the first Dutch augmented magazine, showing infotainment and commerce to be a natural fit with augmented reality.

Read more about this new project on the Layar blog!

A Sci-Fi lover’s dream: The Rebel Alliance Battles the Galactic Empire in Augmented Reality.

(Source: layar.com)

Starbucks is rolling out an AR app this holiday season. It shows you some animations on top of your cup, and lets you collect characters and share them online with friends.

What does everyone think of this kind of AR campaign? Will a big name like Starbucks help it take off?

#arOCCUPYWALLSTREET - Saturday, November 12th @ Wall Street! 4:00pm